In a guest post at kottke.org, Tim Carmody writes:
But many, many people do name their machines -- and ever since we slid into the post-PC era, we're more likely to have a bunch of different machines of every different type living together on a network, each needing a name. So, how do you decide what to call them? Do you just pick what strikes your fancy at the moment, or do you have a system?
For the drives on my PC, I give them rather generic names: System HD and Data HD. Same goes for my iOS devices: 5S (iPhone) and 3 (iPad). Where I got creative was naming our Apple TVs. We have two Apple TVs which I named boots and kimo, which is a restaurant on the east side of Oahu called, you guessed it, Boots and Kimo's Homestyle Kitchen.